Optimize MA runs our full programmatic stack inside your Google Ad Manager account. Google pays your AdX earnings directly and we pay the rest — you get our dashboard, plus advanced reporting in your own GAM. The wrapper, demand, and ops are on us.
⚡ MCM-approved · 200+ publishers · works with our demand, yours, or a hybrid
That's it. This is our fancy marketing slogan, not empty promises of revenue growth or bashing our competitors. Our value is proven, and we're okay not being a fit for everyone.
The GAM account is 100% yours: your ad units, your history, your admin rights. We work inside it visibly, instead of asking you to migrate into ours.
Google deposits your AdX earnings directly into your bank, net of our rev share. We dispatch a second payment for prebid and direct-sold campaigns.
Run reports in your own GAM whenever you like. Google IVT adjustments post automatically in your account, ensuring true single-source validity.
Everything below ships with MA on day one — fully engineered, hosted, and tuned by our yield team while running seamlessly inside your GAM.
Bidders load dynamically so active partners hit your JS payload. Underperformers fall back to secondary auctions automatically.
PERFORMANCE-BASED BIDDER OPTIMIZATIONFrequency-capped, viewability-aware refresh with bid caching — driving up to +100% revenue lift without degrading UX.
TESTED PER-SITE, NOT PRESETInterscroller, sticky footers/sidebars, interstitials, and video units — deployed strictly to IAB Better Ads Standards.
NO DEV WORK REQUIREDAuto-repeating units inject every 2–3 paragraphs for listicles and long-form articles, tuned dynamically to your layout.
DENSITY RULES YOU CONTROLBlockthrough-enabled recovery reclaims up to 10% of revenue lost to ad blockers, served exclusively in acceptable formats.
POWERED BY BLOCKTHROUGHConfiant and AdLightning screen every creative in real time — blocking bad ads, spam, and heavy payloads before rendering.
CONFIANT · ADLIGHTNINGMinimal layout shift by design. Auction timeouts, bidder sequencing, and lazy loading are tuned so revenue never hurts CLS.
CLS-SAFE BY DEFAULTFloor price optimization, bidder sequence tuning, multi-sized ad units, and continuous A/B testing managed by human experts.
HUMANS + ALGORITHMSTotal developer control: ads don't load until your frontend code requests them. Direct deals ride the exact same pipes.
FOR TEAMS THAT WANT HOOKSIndependence shouldn't require turning your publisher team into a full-time adtech software agency. MA removes that tax: our turnkey wrapper integrates directly into your account fully loaded.
Optimize is engineered by BuySellAds — a profitable, bootstrapped adtech company that has paid digital publishers on time for nearly two decades. No venture capital timers, no sudden pivot risk. When your income relies on an ad partner, enterprise longevity matters.
No pressure. We're happy to chat and provide honest advice with no pressure to work with us. We're good people with 20+ years of experience.
Let's ChatDrop your details and we'll be in touch. No pressure, no obligation — honest advice from good people with 20+ years in the game.